It may be a cold and dark February but the Popstars brought some bright Moonpig Magic to the media last week with the brand’s annual Spring/Summer press showcase.
Spotlighting this seasons new must-have gifting solutions for all occasions, from Valentine’s Day, Mother’s Day, New Arrivals and of course those all important ‘just because I’m thinking of you’ occasions.
With some of the UK’s most coveted print, online and broadcast media in attendance, including Good Morning Britain, Hello Magazine, OK! Magazine, Heart FM, BT.Com and Bella, each guest was treated to an exclusive sneak peek into the Moonpig Magic to come in 2017, along with some sensational seasonal blooms that left all attendee’s in a floral flurry.
From romantic red roses to cheeky feel-good cards, there was something for every editorial hook and interest as well as attendee’s invited to get hands-on with a spring-themed flower arranging workshop with Moonpig’s very own florist Roxanne Hartley.
Within 48 hours, the Valentine’s Gift Guides were already blooming with Moonpig coverage, landing across So Feminine, Cosmopolitan.co.uk, Heart FM and Hello! Online and of course plenty more in the column inch pipeline!
