After months of secret building and hush meetings, the Popcorn team officially launched The Greene King IPA Hoppodrome with Michelin star celebrity chef Tom Kerridge at the Crabtree Pub in London.
Over 100 lucky revellers, including national and lifestyle media, foodie bloggers and delighted competition winners, were treated to the ultimate Pub experience with Tom Kerridge taking to the helm of the custom built ‘Hoppodrome’, a dynamic cooking and sound station, to feed a frenzy of excited foodies with exclusive taster dishes including pulled beef brisket, pork green chili and mushroom risotto.
Celebrating the launch of Greene King IPA’s ‘To the Pub’ campaign, which champions the Great British Pub and all of the moments big and small that occur in them each and every day, the exclusive launch event provided guests with a truly gastronomic one off experience with Greene King IPA picking up the tab, of course.
So who fancies a pint?…
