In preparation for this Valentine’s Day, Popcorn played Cupid and spread the love for the UK’s media, delivering Adult Snacking gift boxes packed full of romantic items, with a twist, for The Laughing Cow cheese.
As the ultimate snacking duo, this Valentine’s Day love story sees the smooth and creamy cheese triangle fall ‘head over hooves’ for the crunchy cream cracker and so to celebrate Popcorn PR developed the ultimate ‘Cracker Sutra’ serving suggestion guide, complete with 10 equally lustful recipes to get media in the mooooood this Valentine’s.
The desk side deliveries delighted media with each box including the ‘Cracker Sutra’ guide along with all of the required ingredients and some extra special luxury items to help them relax and unwind.
Within just a few hours, the love was certainly spreading across social with our dedicated #SnackLove reaching just shy of half a million from the likes of Glamour, Fabulous, HELLO! and Best Magazines.
But the love story doesn’t end there, stay tuned to hear more about how we are continuing to spread the #SnackLove amongst some of the UK’s most influential bloggers and influencers…

