No one loves a snack more than the Popstars, so much so that one of our favourite mid-morning munchies is our namesake.
That’s just one of the reasons why we were primed and ready to pop with excitement when we visited the London media armed with the delicious and nutritious range of bars, gluten free popped chips and fruit chips from Light Bites.
Our new favourite snack, Light Bites are all less than 100 calories, and make the perfect alternative to the Popcorn sweetie cart when we’re trying to be good!
Visiting Grazia, Closer, Now and LOOK Magazine, the Popstars hand-delivered the range to key media, driving brand awareness and securing great coverage leads with some gold-tier favourites.
With all media loving the look of the range, thanking us for saving them from guilty gorging and eagerly tearing into their new favourite nibbles, it was a true snacking success!
With another day of one-to-ones on the horizon, long may the Light Bites reign continue.
